FEATURE LIST FOR YOAST SEO (FREE VERSION)
As we have discussed in an earlier article on Yoast SEO, the plugin comes with two versions. A free version that can handle your basic SEO needs. A premium version that one should need for advanced level SEO. The premium plugin cost is $89 excluding VAT for a single website however it comes with a 30 day money back guarantee. You can buy premium plugin here.
If one is setting up a new WordPress website, i don’t think one should go for premium version. Unless there are heavy marketing needs or if one is setting up a business marketing campaign. While free version comes with a lot of useful features, users can get most out of it. Some of the basic features that a website admin must consider once Yoast SEO installed and activated are:
- Create a robot.txt file. A web master can exactly understand the need of setting up robot.txt file for a WordPress website. This file helps Google crawler to see permission for showing your website pages and post in search engines. For more information on robot.txt file setup and benefits, read my detailed input and procedure involved here.
- Generate XML Sitemap. You can generate XML Sitemap for your website with some cool & easy steps using Yoast SEO plugin. This sitemap helps Google Search Engine to index your website properly. You can add or delete links to your website so that only URLs that you want can be shown in the search results. For more information on generating XML Sitemap for your website, follow instructions showing here.
- WebMaster Tool: This is mostly done while running configuration wizard so that you are all good with start showing in Google searches. You can also get authentication codes for Bing, Google, Baidu and Yandex for Webmaster authentication.
Since you are now aware of what Free Yoast Plugin can do for, you must try reading out Premium version features as well.
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